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MeetThe Team

Andrew Swindells

With 40+ years’ experience, Andrew is a highly accomplished hospitality veteran who delivered some of the most impressive hotels in the UK.
Having been the COO of PPHE Hotel Group and the Interim CEO of Grange Hotels, Andrew has an extensive track record in all aspects related to hospitality and investment management. Previously he was the GM of Hilton Birmingham, the largest provincial hotel in the UK (800 rooms), and the GM of the largest purpose-built hotel in UK - Park Plaza Westminster Bridge. Career highlights include operational responsibility for a portfolio of 24 hotels, including the opening of new hotels in UK, Netherlands and Germany, of which seven London Hotels comprising 3,000+ rooms.In 2018-2019, Andrew oversaw the disposal of four high-end Grange hotels (St Paul’s, Tower Bridge, City, and Holborn) representing a total of 1,345 rooms for £1bn in one of the largest UK hotel deals on record.

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Andrew Swindells

40 years experience
Delivered one of the
largest UK hospitality
transactions

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Dan Dennis

Dan is a hotel development specialist with 20+ years’ experience and a proven ability to grow international hotel brands in competitive global markets. Experienced in identifying, assessing, negotiating and securing acquisitions, joint ventures and hotel management agreements.
Senior Hospitality Business Development positions held with both major hotel brands such as Premier Inn and high-profile organisations in the UK, North America, South East Asia and the Middle East.Dan specialises in hotel valuation, in depth due diligence, and contract negotiation.

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Dan Dennis

20 years experience
Delivered an unprecedented
hotel growth rate in 2019

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Omer Brakin

Omer has 15 years’ experience in management, finance, law and property. Previously he was Head of Portfolio Management, and Head of Arcstone Developments, the development arm of private equity house Cogress, where he provided investment management, structured finance, and property development solutions for international and UK clients.Career highlights include managing a mixed-use property portfolio composed of 50+joint ventures, £1bn+ AUM, and £175m+ capital invested.Last year Omer sourced, negotiated, and closed an £80m partnership agreement with hospitality chain Selina to deliver 20k beds in the UK and Portugal. Having worked as a commercial litigator for one of the most prestigious law firms in Israel, Omer is a certified lawyer specialising in real estate, who excels in complex negotiations.

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Omer Brakin

15 years experience
Negotiated and closed an
£80m exclusive partnership
hospitality deal in 2019

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Lior Widenfeld

Lior has 20 years’ experience in the London development & construction industry, providing deep knowledge of the entire development cycle. Track record includes developing 16 versatile projects comprising 3m sqft with a total value of £1.5bn, including the Westminster Park Plaza (1,019 rooms). Having been the CEO of Gear Construction, PPHE Group’s construction arm, Lior oversaw and supported their hospitality and residential developments in London, Europe and Thailand.Lior Holds B.Sc in Civil Engineering from the Technion, Israel Institute of Technology and M.Sc in Real Estate Investment from Cass Business School, City University of London. Click here for select projects.

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Lior Widenfeld

20 years experience
Led the development of
the largest purpose built
hotel in London

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Free Consultation

Leadership Team Track Record

Gallery of select projects the La-Terra leadership team have been actively
involved in throughout their distinguished careers

Gallery of select projects the
LaTerra leadership team have
been actively involved in
throughout their distinguished careers

Park Plaza
Westminster Bridge

Hilton Metropole Birmingham

Whitbread
International Growth

Park Plaza
London Waterloo

Key Acheivements

In senior roles for major groups our leadership team have been
instrumental in many success stories throughout their careers

Luxury UK hotel firm

£580m de-merger
£1bn disposal

UK's largest
hospitality firm

£170k per key invested
2,000 Keys MENA growth

A leading global brand

£150m disposal of one
of UK’s largest hotels

International
hospitality developer

Delivered and opened
£940m hotel assets

World's fastest
growing chain

5,500 rooms growth

Leading hospitality
construction company

GDV £1.5bn
Delivered 3m sq ft

Nomadic lifestyle chain

£80m Private Equity Fund
20,000 Beds growth

Private equity house

£1bn AUM

UK Government subsidiary

Set up private/corporate
hospitality initiative

£580m de-merger
£1bn disposal

Luxury UK hotel firm

£170k per key invested
2,000 Keys MENA growth

UK's largest
hospitality firm

£150m disposal of one
of UK’s largest hotels

A leading global brand

Delivered and opened
£940m hotel assets

International
hospitality developer

5,500 rooms growth

World's fastest
growing chain

GDV £1.5bn
Delivered 3m sq ft

Leading hospitality
construction company

£80m Private Equity Fund
20,000 Beds growth

Nomadic lifestyle chain

£1bn AUM

Private equity house

Set up private/corporate
hospitality initiative

UK Government subsidiary

£580m de-merger
£1bn disposal

Luxury UK hotel firm

£170k per key invested
2,000 Keys MENA growth

UK's largest
hospitality firm

£150m disposal of one
of UK’s largest hotels

A leading global brand

Delivered and opened
£940m hotel assets

International
hospitality developer

5,500 rooms growth

World's fastest
growing chain

GDV £1.5bn
Delivered 3m sq ft

Leading hospitality
construction company

£80m Private Equity Fund
20,000 Beds growth

Nomadic lifestyle chain

£1bn AUM

Private equity house

Set up private/corporate
hospitality initiative

UK Government subsidiary

£580m de-merger
£1bn disposal

Luxury UK hotel firm

£170k per key invested
2,000 Keys MENA growth

UK's largest
hospitality firm

£150m disposal of one
of UK’s largest hotels

A leading global brand

Delivered and opened
£940m hotel assets

International
hospitality developer

5,500 rooms growth

World's fastest
growing chain

GDV £1.5bn
Delivered 3m sq ft

Leading hospitality
construction company

£80m Private Equity Fund
20,000 Beds growth

Nomadic lifestyle chain

£1bn AUM

Private equity house

Set up private/corporate
hospitality initiative

UK Government subsidiary

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